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Grand Boulevard Progress Update

dark green coverComprehensive Report Showcases El Camino Real Improvements

December 10, 2013 - The Grand Boulevard Initiative (GBI), a unique coalition of public agencies and organizations working to reinvent El Camino Real, has released a comprehensive report on improvements to the Peninsula’s “Main Street” and its surrounding communities.

A 50-page Progress Report highlights the progress that has been made in realizing the collaborative GBI “vision” since the coalition was formed in 2006.

In helping to realize the goals set forth by the Grand Boulevard Task Force, the GBI has secured more than $11 million in grants and matching funds improvements to El Camino Real and the communities through which it passes. Those include new streetscape improvements such as a transit plaza in Daly City, landscaping and irrigation work on medians in San Mateo, and investment in planning studies for transit-oriented developments throughout the El Camino Real corridor.

“The Peninsula is an innovative place with an unmatched sense of creative energy, and the El Camino Real corridor should reflect that spirit,” said Michael Scanlon, co-chair of the GBI and General Manager of the San Mateo County Transit District. “The improvements detailed in our new progress report show just how far we’ve come – working together voluntarily -- toward transforming El Camino Real into a boulevard worthy of being called the Peninsula’s ‘Main Street’.”

GBI was created to help transform El Camino Real into a pedestrian-friendly boulevard where residents can live, shop, work and play. Although it has no binding resolutions, the GBI’s goal is to transform the Peninsula’s most important arterial into a pedestrian-friendly boulevard that hosts mixed-use, transit-oriented development.

"The Grand Boulevard Initiative represents all the best things about what can be achieved through regional collaboration among the public, private and community sectors,” said Russell Hancock, co-chair of GBI and CEO of Joint Venture Silicon Valley. “Joint Venture is proud of its role in convening the broad range of stakeholders that have made the Grand Boulevard Initiative so successful."

The GBI includes cities, counties, transit agencies, labor, environmentalists, business, developers and community leaders in San Mateo and Santa Clara counties. The San Mateo County Transit District staffs the Grand Boulevard Initiative with support from co-sponsors the Santa Clara Valley Transportation Authority, City/County Association of Governments of San Mateo County, Joint Venture: Silicon Valley Network and San Mateo Economic Development Association.

El Camino Real is 43-mile stretch of state highway that connects San Mateo and Santa Clara counties in the Peninsula. To find out more about the GBI, visit

About the Grand Boulevard Initiative

The Grand Boulevard is a collaboration of 19 cities, counties, local and regional agencies united to improve the performance, safety and aesthetics of El Camino Real. Starting at the northern Daly City city limit (where it is named Mission Street) and ending near the Diridon Caltrain Station in central San Jose (where it is named The Alameda), the initiative brings together for the first time all of the agencies having responsibility for the condition, use and performance of the street.

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